Inspector Growth Labhttps://inspectorgrowthlab.com/Marketing guides, Google benchmark data and a free 14-day trial of any growth service, written for home inspectors.What the $299 home inspection down the street is actually sellinghttps://inspectorgrowthlab.com/blog/what-the-299-inspection-is-really-selling/https://inspectorgrowthlab.com/blog/what-the-299-inspection-is-really-selling/Thu, 03 Sep 2026 00:00:00 GMTA cheap inspector in your market is not a pricing problem, it is a positioning problem. What the low price signals, and the four answers that beat it.The work that fills your January calendar happens in Septemberhttps://inspectorgrowthlab.com/blog/book-january-in-september/https://inspectorgrowthlab.com/blog/book-january-in-september/Mon, 31 Aug 2026 00:00:00 GMTInspection volume follows closings, and closings follow contracts written six weeks earlier. Here is what to do in September so the winter trough is shallower.Hiring a marketing company as a home inspector, or doing it yourselfhttps://inspectorgrowthlab.com/guides/hiring-a-marketing-agency-home-inspectors/https://inspectorgrowthlab.com/guides/hiring-a-marketing-agency-home-inspectors/Wed, 26 Aug 2026 00:00:00 GMTWhat marketing for a home inspection firm should cost, the red flags in inspector-specific pitches, what to keep in house, and why a trial beats a contract.The slow season plan for home inspectors: winter, high rates and empty weekshttps://inspectorgrowthlab.com/guides/home-inspection-slow-season-marketing-plan/https://inspectorgrowthlab.com/guides/home-inspection-slow-season-marketing-plan/Thu, 20 Aug 2026 00:00:00 GMTA month by month plan for a home inspection firm when transaction volume drops, including pre-listing offers, agent work, commercial and the numbers to watch.Pricing a home inspection: good, better, best, and the add-ons that carry the businesshttps://inspectorgrowthlab.com/guides/home-inspection-pricing-and-quoting/https://inspectorgrowthlab.com/guides/home-inspection-pricing-and-quoting/Fri, 14 Aug 2026 00:00:00 GMTHow to price and present a home inspection, why square-foot pricing loses money, ancillary attach rates, deposits, and what pricing does to your marketing.The 48 hour window: what a missed call costs a home inspectorhttps://inspectorgrowthlab.com/guides/missed-calls-speed-to-lead-home-inspectors/https://inspectorgrowthlab.com/guides/missed-calls-speed-to-lead-home-inspectors/Sat, 08 Aug 2026 00:00:00 GMTWhy answering speed decides inspection bookings, how to set up missed-call text-back, who should answer, and what unanswered calls cost a firm each year.The seven things a home inspection website has to dohttps://inspectorgrowthlab.com/guides/home-inspection-website-essentials/https://inspectorgrowthlab.com/guides/home-inspection-website-essentials/Mon, 03 Aug 2026 00:00:00 GMTSample reports, online booking, speed, tap-to-call, service and county pages, and pricing, for a home inspection site that wins a 48 hour decision.How to be the home inspector ChatGPT names when a buyer askshttps://inspectorgrowthlab.com/guides/ai-search-chatgpt-home-inspectors/https://inspectorgrowthlab.com/guides/ai-search-chatgpt-home-inspectors/Tue, 28 Jul 2026 00:00:00 GMTWhat AI answer engines read before recommending a local inspection firm, the pages to write, and the profile and review work that decides whether you get named.Facebook and Instagram ads for home inspectors: sell to agents, not to buyershttps://inspectorgrowthlab.com/guides/facebook-instagram-ads-home-inspectors/https://inspectorgrowthlab.com/guides/facebook-instagram-ads-home-inspectors/Wed, 22 Jul 2026 00:00:00 GMTWhy agent-targeted Meta ads beat buyer ads for a home inspection firm, plus the creative, offers, budgets and a retargeting setup that is nearly free.Google Ads for home inspectors: what to run, what to kill, what a lead really costshttps://inspectorgrowthlab.com/guides/google-ads-for-home-inspectors/https://inspectorgrowthlab.com/guides/google-ads-for-home-inspectors/Thu, 16 Jul 2026 00:00:00 GMTBudgets, campaign structure, negative keywords and realistic cost per booked inspection for a home inspection firm buying search traffic in a referral market.The Google Business Profile setup that gets home inspectors called firsthttps://inspectorgrowthlab.com/guides/google-business-profile-home-inspectors/https://inspectorgrowthlab.com/guides/google-business-profile-home-inspectors/Fri, 10 Jul 2026 00:00:00 GMTCategories, service list, hours that match how buyers book, photos, posts and Q and A for a home inspection firm, plus the fields most inspectors leave blank.How home inspectors get more Google reviews, and why four is the number to beathttps://inspectorgrowthlab.com/guides/get-more-google-reviews-home-inspectors/https://inspectorgrowthlab.com/guides/get-more-google-reviews-home-inspectors/Mon, 06 Jul 2026 00:00:00 GMTThe end-of-walkthrough ask, the exact text to send, how to get agents to review you, and what a healthy review pace looks like for a home inspection firm.